3333 Sheridan St, Hollywood FL 33021

(954) 680-6800

Privacy Policy – Smile & Co

 Effective Date: 10/20/2025
Website: https://www.smilesheridan.com/privacy-policy

 1. Introduction
Smile & Co. (“we,” “us,” “our,” or “Company”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and protect the personal information you provide to us through our website (the “Website”), and your rights in relation to that information. By accessing or using our Website, submitting forms, or otherwise providing us with your information, you accept the practices described in this policy.

2. What Personal Information We Collect
We may collect the following types of personal information:

  • Identity and contact information: such as your name, email address, mailing address, phone number, mobile number, and other identifiers.
  • Transactional and account information: for example information you provide when you make a purchase, book an appointment, sign up for a service or a newsletter.
  • Usage, device and technical information: such as IP address, browser type and version, operating system, referring/exit pages, pages viewed, time and date of your visit, cookie data and similar tracking technologies.
  • Marketing and communication preferences: your consent status for receiving communications (email, SMS/text message, push notifications), your preferences regarding marketing and whether you’ve opted in or out.
  • Other information you voluntarily provide: such as responses to surveys, forms, inquiries, or communications you send to us.

3. How We Use Personal Information
We use your personal information for the following purposes:

  • To provide, operate, maintain and improve our Website, services, and offerings.
  • To send you transactional communications, confirmations, appointment reminders, and other service-related messages.
  • To process your requests, bookings, orders, payments, and to respond to your inquiries and support needs.
  • To send you marketing communications (email, SMS/text, push) when you have provided your consent to receive them. You may opt out of marketing communications at any time.
  • To analyse how our Website is used and to monitor and improve user experience, troubleshoot issues, and perform behavioural and aggregate analytics.
  • To tailor content, offers and advertising to you across our services and on third‑party platforms (to the extent permitted by law and your preferences).
  • To comply with legal or regulatory obligations, to protect our rights, prevent or detect fraud, and enforce our Terms of Use.

4. Who We Share Personal Information With
We may share your personal information as follows:

  • With our service providers and vendors who perform business‑ or operational‑related functions on our behalf (for example, payment processors, hosting providers, analytics vendors, marketing platforms, customer service tools). These parties are authorised to use your data only as necessary to provide these services to us.
  • With affiliates or partners when required for fulfilling a requested service, or if you direct us to do so.
  • With third parties, where required by law (for example, to respond to subpoenas, legal processes, governmental requests), to enforce our rights, or to protect the safety of users or the public.
  • In connection with a business transfer, merger, acquisition or sale of all or part of our business or assets — in which case personal information will be one of the transferred assets, subject to the protections in this Policy.
  • We do not sell your personal information to third‑party marketers without your explicit consent.

5. SMS / Text Message Consent
If you’ve provided your mobile number and consent to receive SMS/text message communications from us, please note that:

  • Your SMS consent is not shared with third parties or affiliates for their independent marketing purposes.
  • We will send you only the messages to which you’ve opted in, and you may opt out at any time using the mechanisms provided in each message (e.g., texting “STOP”) or by contacting us.
  • We include a link to this Privacy Policy near the SMS consent solicitation on all relevant web forms, and we include a link to this Privacy Policy in the footer of every page of our Website to ensure it is easily accessible and prominently available.

6. Cookies and Tracking Technologies
We use cookies, web beacons, pixels, and other tracking technologies on our Website to enhance your experience, remember your preferences, authenticate you, deliver content and advertising, analyse usage patterns, and for other operational purposes. You may disable or block cookies via your browser settings, but doing so may affect your ability to use some features of our Website.

7. International Data Transfers
Because our operations and service providers may be located in or use servers in other countries (including the United States), your personal information may be transferred to, stored and processed outside your country of residence. By providing your personal information, you consent to such transfers.

8. Retention of Personal Information
We will retain your personal information as long as necessary to fulfill the purposes for which it was collected, to provide our services to you, to comply with our legal obligations, to resolve disputes, and to enforce our agreements. Where retention is longer than strictly necessary, we will take steps to anonymise the data.

9. Your Rights
Depending on your jurisdiction, you may have rights regarding your personal information, including:

  • Right to access the personal information we hold about you.
  • Right to request correction or updating of your personal information.
  • Right to request deletion or removal of your personal information (subject to legal/contractual retention obligations).
  • Right to restrict or object to certain processing (e.g., marketing).
  • Right to withdraw your consent at any time (to the extent processing is based on consent).
    If you wish to exercise any of these rights, please contact us using the details below.

10. Security of Personal Information
We implement reasonable technical, administrative, and physical safeguards designed to protect your personal information from loss, misuse, unauthorised access, alteration or disclosure. However, please note that no method of internet transmission or electronic storage can be 100% secure, and we cannot guarantee absolute security.

11. Children’s Privacy
Our Website and services are not directed at children under the age of 13 (or as required by local law). We do not knowingly collect personal information from children under the age of 13 without parental consent. If we learn we have collected personal information of a child under 13, we will delete that information as soon as practicable.

12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will post the updated version on this Website and update the “Effective Date” at the top. Your continued use of our Website after the change will constitute your acceptance of the updated policy.

Smile & Co. SMS Terms & Conditions

By opting in to receive SMS messages from Smile & Co., you agree to receive recurring automated text messages from us to the mobile number you provided. These messages may include (but are not limited to):

  • Appointment reminders and schedules
  • Inquire dental insurance information
  • Customer dental service communications and updates

Messaging frequency may vary. Message and data rates may apply depending on your mobile carrier plan.

To opt out at any time, reply STOP to any message. You will receive a confirmation message and no further messages will be sent.

For help or support, reply HELP or visit our website at https://smilesheridan.com/.

How to Contact Us
If you have any questions, requests or concerns regarding this Privacy Policy or our data practices, please contact us at:
Smile & Co.
3333 Sheridan St, Hollywood FL 33021
Email: info@smilesheridan.com
Phone: (954) 680-6800